The term digital transformation has become something of a buzzword over the last year, yet the definition varies depending on who you ask. Recent research from Headspring Executive Development says: “…people are struggling to reconcile the many different ways to...
Traditional B2B sales methods and in-person visits from reps have almost entirely been replaced by a digital function. This acceleration into a digital format has no doubt been amplified by the pandemic, and it seems that buyers and sellers alike are welcoming the...
